Tagged: pdo

Rooibos Is Legally Bound to One Region. Climate Models Say It Is Shrinking.

European and South African law both restrict the name rooibos to a narrow, delimited stretch of the Cederberg and its neighboring valleys. A peer-reviewed bioclimatic model, and the farmers already testing its warning in the field, say that exact ground is growing less suitable for the plant, with nowhere the name can legally follow it.

Who Gets to Call It Rooibos? The Fight to Protect a Plant's Own Name

A Texan company spent four years demanding money from anyone who used the word "rooibos" to sell tea, until a US court struck its trademark down. Here is how South Africa lost the name, won it back, and built three separate legal shields so it could never happen again.